Comparison
Make vs ServiceNow
A side-by-side look at Make (Visual Automation) and ServiceNow (Enterprise Workflows) — pricing, features, ideal users and our verdict.
| Make | ServiceNow | |
|---|---|---|
| Category | Visual Automation | Enterprise Workflows |
| Best for | Multi-app visual integrations | Corporate IT and service automation |
| Pricing | Free 1,000 ops/mo; Core from $9/mo | Custom enterprise pricing |
| Free tier | Yes | No |
| Rating | 4.6 / 5 | 4.4 / 5 |
| Action | Visit Make → | Visit ServiceNow → |
Make
★★★★½4.6A visual, scenario-based automation platform (formerly Integromat) with a powerful drag-and-drop builder, routers and 1,800+ app connectors. Strong balance of power and accessibility.
Pros
- ✓ Generous free tier
- ✓ Visual router & branching logic
- ✓ Cheaper per-op than Zapier
Cons
- ✕ Operations model can get pricey at scale
- ✕ Debugging complex scenarios is fiddly
ServiceNow
★★★★4.4Enterprise-grade platform for IT service management, workflow orchestration and hyperautomation across large organisations. The standard for regulated, large-scale operations.
Pros
- ✓ Enterprise-scale governance
- ✓ Deep ITSM & workflow engine
- ✓ Strong compliance & security
Cons
- ✕ High cost
- ✕ Requires specialist implementation
Our verdict
For most teams, Make edges ahead thanks to its strength in multi-app visual integrations. That said, ServiceNow is the better pick if your priority is corporate it and service automation — choose based on the job you need done, not the brand.
Frequently asked questions
Is Make cheaper than ServiceNow?
On entry pricing, Make is generally the cheaper option (Free 1,000 ops/mo; Core from $9/mo) versus ServiceNow (Custom enterprise pricing). Final cost depends on your usage volume, so check how each tool meters operations or seats.
Do I need coding skills for Make or ServiceNow?
Neither Make nor ServiceNow requires coding for everyday use — both are built for no-code or low-code workflows.
Does Make or ServiceNow have a free plan?
Make offers a free tier; ServiceNow does not, though it may offer a trial. So you can start with Make at no cost.